Reading The Vignelli Canon gave me new insight and knowledge into the world of design and the essential elements to it. He starts by talking about the three most important design aspects to him which are semantics, syntactic and pragmatic. He goes through and explains why each one of these aspects is important and I find this to be very helpful in understanding what each of these mean and their relevance to design. He continues by explaining all the other aspects to design and why they’re significant. The inclusion of photos and other visual aids help to make it easier to understand these different design concepts.